Pearson Graham | Graphic Art Services
Logos | Identity
Displays | Outdoor
Work in Print
3 - 3
EngAGE Direct Mail Brochure: This direct mail brochure features the EngAGE program at The Garlands of Barrington. Left: The mailing panel; Center: The cover; Inset: Shows the fold—This distinctive piece unfolds to a distinctive long vertical. Watercolor images were used to suggest that you can pursue your dreams in retirement, while inset photographs show actual residents enjoying the program.
Three E-blasts: Top Left: Invitation for Fox Performing Arts Center
fundraiser; Center: Holiday e-card from The Garlands of Barrington;
Right: Viva! e-newsletter for family and friends of Pathway Senior Community residents. All newsletters are interactive, featuring links to websites, contribution sites, and social media—Facebook, Twitter and YouTube.
"Your Style" Direct Mail Invitation: This direct mail folder for The Garlands of Barrington has a vertical front and a horizontal back, and features a "lip" with the invitation information highlighted. On the right is a thumbnail of the interior, unfolded. It is an invitation for breakfast and a tour of this upscale retirement community. The car collector theme suggests the many choices/options available, and features actual residents and interiors. This mails with clear thumb seals.
An Art in Itself
Whether you've never used direct mail/e-mail or you're looking to optimize your current campaign, we can help
with some tips on budgeting, finding your audience, designing the mailer, and working with the printer or sending service.
One of the biggest factors in planning a direct mail/e-mail strategy is how much you decide to spend. We can help you set a budget while you plan the campaign.
Keep the following costs in mind when budgeting for your campaign:
• Creating a list
• Costs to send
Need more information? We can help! Just call 847-520-3141 or email: firstname.lastname@example.org